CRM, or Customer Relationship Management, is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer loyalty. True CRM brings together information from all data sources within an organization (and where appropriate, from outside the organization) to give one, holistic view of each customer in real time. This allows customer facing employees in such areas as sales, customer support, and marketing to make quick yet informed decisions on everything from cross-selling and upselling opportunities to target marketing strategies to competitive positioning tactics.



It's a strategy used to learn more about customers' needs and behaviors in order to develop stronger relationships with them. After all, good customer relationships are at the heart of business success. There are many technological components to CRM, but thinking about CRM in primarily technological terms is a mistake. The more useful way to think about CRM is as a process that will help bring together lots of pieces of information about customers, sales, marketing effectiveness, responsiveness and market trends.

If customer relationships are the heart of business success, then CRM is the valve the pumps a company's life blood. As such, CRM is best suited to help businesses use people, processes, and technology to gain insight into the behavior and value of customers. This insight allows for improved customer service, increased call center efficiency, added cross-sell and upsell opportunities, improved close rates, streamlined sales and marketing processes, improved customer profiling and targeting, reduced costs, and increased share of customer and overall profitability.

Microsoft Dynamics CRM

Margin5 Solutions Inc have the expertise in the Customization of the following different modules of the MS Dynamic CRM

  Sales,Lead,Quote Customization
  Workflow Customization
  PHPLib
  Outlook integration

Sage CRM

We have the expertise in the Sage CRM customization. working in many years with the sage technology we find the best solution of the complex problem in the Sage CRM Following are the different module on which we work for the customization

  Sales,Case,Opportunity,Lead Customization
  Workflow Customization
  Customer Data management
  Outlook integration

Custom Made CRM

After several year of the experience in the CRM development, we have the ability to develop the CRM application from scrach. We create different module in the web based crm as per the customer requirement. Variance InfoTech develop Web based CRM using the Microsoft Technology or opensource depends on the client requirement
Why do business need CRM Software?

CRM

Customer Relationship Management
  What is CRM ?
  Benefits of CRM
  Sage CRM
  Sugar CRM
  Custom Made CRM

Microsoft Dynamics CRM (MS CRM)
  Introduction
  Services
  Customization
  Marketing
  Scheduling
  Intigration
  Sales

Sage CRM
  Introduction

Sugar CRM
  Introduction

Custom Made CRM
  Introduction